‘Halloween Kills’ Stabbing Lots Of Green With $47M+ Opening
RelishMix reports that Halloween Kills skewed under 25 on social media with awareness stats well above horror norms by 34% at 145.1M total across Facebook, Instagram, Twitter and YouTube with 57.8M views and a strong viral rate of 33:1. Universal pulled 30.3M fans on Facebook for the film while Blumhouse social media counts 1.2M fans.
Halloween Kills has super-social Jamie Lee Curtis stoking the flames with 6.6 million fans along with co-stars Kyle Richards at 5.8M, Judy Greer at 1.1M, Thomas Mann at 106K, Andi Matichak at 67K, and Anthony Michael Hall at 50K.
As far as the online chatter goes, RelishMix reports, “With a franchise across a generations, a horror picture that has family appeal, stirs mentions of the strength of the enduring characters and how well Halloween has held up, many notes about story structure and cliff hangers. Fans scream warnings on social for Michael to ‘Give up, the whole town is against you.’ And, what’s funny, are fans who in general, hate that reviews are posted with spoilers before films are released.”
