Movie + TV Analytics > Tracking / Tactics / Strategy
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News Highlights

RelishMix news on: Deadline, Bloomberg

‘Bullet Train’ Heading For $12M+ Second Weekend During Sluggish Summer Frame

 

Bodies Bodies Bodies: On social media per RelishMix, conversation runs super-mixed for Bodies Bodies Bodies as fans are on the critical fence on the film and also have loads to chew on with Davidson’s recent un-coupling from Kim Kardashian — and who’s side they are on in his personal drama. Fans are also quizzing the mixed genre elements from the horror comedy. Maria Bakalova fans, who are activated, are stoked about the movie.

Fall: RelishMix noticed on social media that the buzz for Fall “runs mixed-leaning positive as fans are wondering the extent and the complexity of the storyline — or if it’s a one note, with a predictable outcome. Fans are very intrigued with the outrageous visual hook of the trailers, while some are questioning the CGI. Chatter is onboard the reminder that “Fall drops into theatres on August 12th.” RelishMix also noticed, “On an 8 week digital ramp-up for Fall since the first trailer drop, the studio has 5 videos which have clocked moderate counts and moderate viral reposting. Page engagement on Facebook and Instagram for the show are also on the light side for the genre.”

Mack & Rita: “Awareness tracks light on social networks with few materials in rotation and light engagement momentum across Facebook, Instagram and YouTube,” observes RelishMix, which indicates social media chatter saying “been there, done that” as the pic looks like Big and 13 Going on 30.

 
Marc Karzen