Movie + TV Analytics > Tracking / Tactics / Strategy
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News Highlights

RelishMix news on: Deadline, Bloomberg

‘Mortal Kombat’ & ‘Demon Slayer’ Overperform On Sunday After Intense Box Office Brawl; Anime Pic Busts Past $21M

According to RelishMix, Demon Slayer videos on YouTube have clocked 62M views off of Funimation’s earned and owned materials, along with many reviews and reaction spots in Japanese and English, some of which are dubbed, and some with English voiceover on the anime trailer. Funimation’s Facebook boasts 2.3 million fans, with the Aniplex Facebook page contributing 3.2M views for the trailer. Funimation spent for TV spots on Adult Swim, earning 5.3M ad impressions running during such shows as Rick and Morty, Family Guy, Boondocks, Birdgirl and Family Guy. 

Mortal Kombat‘s social media universe across YouTube Views, Facebook, Instagram, and Twitter grew from 134M last week to close to 150M this week per RelishMix.

FULL STORY: https://deadline.com/2021/04/mortal-kombat-demon-slayer-weekend-box-office-battle-1234742886/?fbclid=IwAR3MI70fKKfcYZTHBnIO7tdk8OaHYca6dzB4QgXoLM5aJdhrX_oozJ2-ewA

 
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Marc Karzen